Keep calm and carry on shopping

ADVERTISEMENTS tell us as much about what life was like 100 years ago as any news story, so here we bring you a selection of the adverts that appeared in The Northern Echo this week in 1914.

Obviously, the war was uppermost in people’s minds, but they were still thinking about Christmas, sexy underwear, the latest health kicks, and keeping dry under a restored umbrella.

LOOKING BACK: Advert from this week in 1914

LOOKING BACK: Advert from this week in 1914

LOOKING BACK: Advert from this week in 1914

LOOKING BACK: Advert from this week in 1914

11757244

11757340

11757391